Wednesday, April 6, 2011

Armadillo & Co

A bright new offering from Armadillo & Co.  Loving the vibrant red..... and I think I may be somewhat bordering on an obsession with stripes.  Yum.

“It’s our first exciting adventure into colour” says Sally Potharst, co-founder of the brand with Jodie Fried, well-known for her establishment of Bholu.

Graphic to the eye yet gorgeous to the touch this 100% wool collection, including wool detailing such as the turned end finishings, is set to be an instant classic.

“We want to embrace a bit of brightness, but in a sophisticated, contemporary and stylish way– it’s a beautiful dirty red, and that’s in keeping with our commitment to the earth”, adds Jodie.

Images via Armadillo & Co.

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